Contentsquare

Partner Excellence Award Winner

Paris-based Contentsquare is a premier digital experience insights platform, serving brands like Toyota, Harrods, and Rhone. Contentsquare’s innovative analytics solution offers a robust integration with Dynamic Yield’s complementary personalization technology. The partnership also features unique global marketing activations, highlighting the combined value it brings to the 
broader market.
Awarded to the Dynamic Yield partners who exemplify true leadership and collaboration, are experts in the system, and offer strategic guidance and support to mutual customers.
The synergy between Contentsquare and Dynamic Yield creates a robust foundation for partner success. Year-round global activations amplify this synergy, driving meaningful customer wins, fostering creative innovations, and developing high-impact customer strategies. These have been showcased across the globe within the communities at Dynamic Yield’s Personalization Pioneers as well as Contentsquare’s CX Circle events, with Primark also participating in a co-hosted hackathon where both partners helped its team solve real-world business challenges in just a few hours. Contentsquare’s out-of-the-box connector can be seamlessly integrated into Dynamic Yield’s Experience OS with just a single click. Once activated, it enables businesses to deeply understand how their personalization efforts influence customer journeys. The culmination of tactical events and concrete business impact exemplifies the fruitful and award-winning nature of our partnership.
Combining Contentsquare and Dynamic Yield enables us to understand which personalization actions truly drive value for the customer.

Julia Paulsen Director of eCommerce at Elkjøp.

How Contentsquare Generates Uncapped Value

Real-time optimization for real results

The one-click Dynamic Yield-Contentsquare connector ensures clients can stay current on campaign performance data so that they can respond swiftly with adjustments to personalization campaigns that enhance engagements and boost conversions.

Personalization rooted in precision

With Contentsquare’s zone-based heatmaps, clients can easily pinpoint exactly how different Dynamic Yield campaign variations are performing by examining on-screen behaviors such
as clicks, taps, hesitations, scrolls, and swipes.

Opportunity-mapping made easy

Using the integration, teams can transform comprehensive visual insights into needle-moving Dynamic Yield personalization programs by identifying open optimization points through Contentsquare’s customer journey mapping capabilities.

Read more about Dynamic Yield and
Contentsquare’s Joint Customer Succeess

How Rhone uses Contentsquare to elevate its digital experience and smash its seasonal sales targets

Read the case study

How Mitre 10 used Contentsquare to drive experimentation and improve conversion rates

Read the case study