A collection of glossary metrics, KPIs, and terms sourced from real eCommerce practitioners and personalization experts.

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Omnichannel retailing has become a bloated buzzword. Here's how your brand can realistically leverage it for increasing revenue through personalization.

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Breaking down what growth hacking brings to the table along with some traditional and new approaches within eCommerce.

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One-to-one marketing implies a more personal approach to customer relationship building by narrowing broad communications to individualized experiences.

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An in-depth examination of why the savviest marketers measure their personalization and optimization efforts based on average revenue per user (ARPU).

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A study in how deploying real-time personalization on your website is as an essential element of optimizing eCommerce customer acquisition.

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We have to work harder to address the changing needs and swinging moods that fall outside of current, flat personas which can make or break an online purchase.

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Learn how a leading online retailer used personalization to drive retention, promote discovery, and increase sales.

The post Optimizing SEM traffic with personalization: A Juniqe.de case study appeared first on Dynamic Yield.

Follow this proven strategy being used by some of the world's leading brands to reduce shopping cart abandonment throughout the customer journey.

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